AG.

Executive Coach · Organizational Psychologist · International Speaker

Transform communication
into leadership influence.

Alfredo González helps executives and leadership teams communicate with clarity, lead with authenticity and create measurable impact across their organizations.

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15+ years · 10 countries · 300+ leaders coached

Executive profile

International experience.
Human transformation.
Business relevance.

For more than 15 years, Alfredo has coached executives, entrepreneurs and senior leaders across Latin America and Spain—turning technical expertise into confident, influential leadership.

His work brings together organizational psychology, executive coaching, communication mastery and first-hand experience building leadership initiatives across cultures.

Selected leadership experienceThe McGuire ProgrammeIntedyaeLeaderTech
15+Years in executive development
10Countries across Latin America & Spain
300+Executives and entrepreneurs coached
5,000+Professionals reached
250+Workshops and keynotes
50+Organizations served

Services for organizations

Develop leaders people trust—and teams that move.

Tailored engagements for organizations that need stronger communication, greater leadership capacity and sustained behavioral change.

01

Executive Coaching

Confidential, outcome-focused coaching for senior leaders navigating greater scope, visibility and complexity.

02

Leadership Development

Programs that strengthen self-awareness, accountability, influence and organizational effectiveness.

03

Executive Communication

Clear, credible communication for high-stakes presentations, stakeholder alignment and decisive moments.

04

Executive Presence

Build the composure, confidence and authenticity required to lead when the room matters.

05

High-Performance Teams

Facilitation that turns individual capability into trust, alignment and sustained team performance.

06

Change Leadership

Help leaders communicate change, reduce friction and mobilize people around a shared direction.

07

Strategic Storytelling

Translate complex ideas into messages people understand, remember and act on.

08

Keynotes & Workshops

Experiential sessions designed for leadership teams, conferences and executive audiences.

Transformation is not a theory

“I transformed a severe stutter into a career teaching communication around the world.”

Alfredo’s story is not a footnote. It is the foundation of his work: resilience made practical, empathy earned through experience and transformation proven from the inside out.

Today he uses that perspective to challenge leaders with rigor, meet them with humanity and help them create change that lasts beyond the coaching room.

The approach

Insight is only valuable when behavior changes.

Alfredo combines evidence-based coaching, experiential learning and stakeholder-centered accountability. The result is not a temporary confidence boost—it is observable progress in how leaders communicate, influence and perform.

01Clarify

Define the leadership challenge, context and outcomes that matter.

02Practice

Build new behaviors through focused coaching and real-world application.

03Measure

Use feedback and accountability to make progress visible and sustainable.

Authority & credentials

Built on recognized methodology and regional leadership.

Marshall Goldsmith

Certified Stakeholder Centered Coach

Organizational Psychology

Master of Science · USI University

The McGuire Programme

Regional Director · Latin America & Spain

Master Coach Trainer

Certified Professional Coach and Facilitator

Public voice

150+

TV and radio interviews

Experienced translating leadership, communication and transformation into ideas that connect with broad audiences.